Challenge: Brisbane Northside Emergency was suffering low awareness in its geographic catchment and clientele was reduced since the opening of the adjacent Prince Charles paediatric department. Solution: Developed a new brand strategy — positioning and campaign — using our brand pyramid process Wrote a marketing plan that created a footprint for [...]
Multimedia
Sherryl Caulfield2017-05-16T14:08:51+10:00Challenge: Within tight timeframes, produce professional corporate mentoring and leadership programs featuring DVDs of some of Australia’s most successful business people. Our MultiMedia Services: We can produce: - exciting conference openers - informative corporate overviews - inviting school prospectuses - dynamic promotional clips - training and e-learning videos and audios - documentary [...]
Direct Mail
Kirsten Downes2017-05-16T14:08:52+10:00Challenge: The Churchie Foundation wanted to increase money raised in their annual appeal in order to start ambitious school development projects. Solution: Developed an annual appeal campaign strategy involving creative direction and individual target segment content that spoke to each audience separately Created a specific brochure for new building development Created [...]