MAKING MARKETING WORK FOR\u00a0SUNSHINE COAST COMPANIES<\/span><\/span><\/strong><\/h2>\n<\/div><\/div><\/div><\/div><\/div>Looking for a marketing company on the Sunshine Coast that you can trust? That knows their stuff and has all the right contacts.<\/strong><\/p>\nWe\u2019d love to talk to you.<\/p>\n
Action Communications is a team of experienced marketing managers who have held national ANZ marketing positions and\u00a0worked for multinational companies as part of international marketing teams. We\u2019ve also worked for small businesses who are now \u2014 in 2020 \u2013\u2014 during COVID-19 \u2014 busier than ever.<\/p>\n
With our expertise we can provide you with marketing strategies to help differentiate you from your competition and delight customers. Plus, we can develop and implement marketing plans and take care of all your marketing \u2014 or train you in how to manage elements yourself, once you are up and running.<\/p>\n
In marketing, strategies are about HOW you will do your marketing, not the what. Strategies are the overarching initiatives \u2014 BIG IDEAS \u2014 that will enable you to accomplish that. How do your strategies differentiate you from the competition?<\/p>\n
Tactics are the what, the activities that you use to accomplish your strategies. It\u2019s essential that you have your marketing goals and strategies and plans in place before you spend too much effort on marketing otherwise you may not be investing your time and resources in the right place.<\/p>\n
Building long-term brand awareness, value and loyalty takes time \u2014 often years \u2014 and requires an ACTIVE, INTEGRATED marketing approach.<\/p>\n<\/div>
<\/div><\/div><\/div><\/div>Our Marketing Services<\/span><\/h2>\n<\/div>Our marketing company offers Sunshine Coast clients extensive experience in the following tactical areas:<\/p>\n
\n- Research<\/li>\n
- Branding<\/li>\n
- Advertising<\/li>\n
- Media Relations\u00a0 \/ Editorial<\/li>\n
- Events<\/li>\n
- Brochures and printed materials<\/li>\n
- Sponsorship<\/li>\n
- Direct Mail and EDMS<\/li>\n
- Websites, Digital, SEO, Social Media<\/li>\n
- Database<\/li>\n
- Sales Promotions<\/li>\n
- Other<\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Branding, Marketing and Sales \u2014 what\u2019s what<\/span><\/h2>\n<\/div>Do you understand the multiple differences between Branding, Marketing and Selling?<\/p>\n
And which comes first? (Hint: it\u2019s alphabetical)<\/p>\n
Here are just 2 differences:<\/p>\n<\/div>
<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\nMARKETING<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div>\nEND GOAL<\/span><\/p>\n-> Enhance the selling environment<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div>\nINFLUENCES A PURCHASE BECAUSE OF<\/span><\/p>\n1. The Brand<\/strong> (reputation, loyalty, why of creator)<\/span><\/p>\n2. The Product<\/strong> (unique\/superior offering)<\/span><\/p>\n3. The Person<\/strong> (genuine, customer service)<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>\nSALES<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div>\nEND GOAL<\/span><\/p>\n-> Make the sale<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div>\nINFLUENCES A PURCHASE BECAUSE OF<\/span><\/p>\n1. The Person<\/strong> (trust, contactable, relationship)<\/span><\/p>\n2. The Product<\/strong> (unique\/superior offering)<\/span><\/p>\n3. The Brand<\/strong> (stable, well-known, reputation \/ word of mouth)<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>We help Sunshine Coast companies with their branding and marketing.<\/span><\/h2>\n<\/div>See how we’ve helped other organisations<\/a><\/span> improve their brand<\/strong>.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>We provide practical and creative marketing solutions that influence sales and deliver ROI.<\/span><\/p>\nGet in touch.<\/span><\/p>\n<\/div>Contact us<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>MARKETING CLIENT EXAMPLES\u00a0<\/span><\/h2>\n<\/div>\nTAP IMAGE TO FLIP FOR DETAILS.<\/strong><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>![\"Action](\"https:\/\/www.actioncommunications.com.au\/wp-content\/uploads\/2020\/08\/Apex-Camps-Sunshine-Coast.jpg\")
<\/div><\/div><\/div>Apex Camps<\/h3>\n\nThis NFP is a leading provider of school camps and school holiday programs operating at Mudjimba on the Sunshine Coast and Magnetic Island off the coast of Townsville.<\/p>\n<\/div>\n
\nAction Communications recently completed an 8 month marketing contract with Apex Camp which involved: brand and marketing workshops, a brand strategy with logo, tagline (Good people, great times)<\/i>\u00a0and campaign recommendations, marketing plan, ongoing marketing management including website revamp, digital marketing, social media, EDMs and SEO \u2013 you can read about the gains made in Google rankings here.<\/a><\/strong><\/span><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>![\"\"](\"https:\/\/www.actioncommunications.com.au\/wp-content\/uploads\/2020\/10\/BVRT-small.jpg\")
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Looking for a marketing company on the Sunshine Coast that you can trust? That knows their stuff and has all the right contacts.<\/strong><\/p>\n We\u2019d love to talk to you.<\/p>\n Action Communications is a team of experienced marketing managers who have held national ANZ marketing positions and\u00a0worked for multinational companies as part of international marketing teams. We\u2019ve also worked for small businesses who are now \u2014 in 2020 \u2013\u2014 during COVID-19 \u2014 busier than ever.<\/p>\n With our expertise we can provide you with marketing strategies to help differentiate you from your competition and delight customers. Plus, we can develop and implement marketing plans and take care of all your marketing \u2014 or train you in how to manage elements yourself, once you are up and running.<\/p>\n In marketing, strategies are about HOW you will do your marketing, not the what. Strategies are the overarching initiatives \u2014 BIG IDEAS \u2014 that will enable you to accomplish that. How do your strategies differentiate you from the competition?<\/p>\n Tactics are the what, the activities that you use to accomplish your strategies. It\u2019s essential that you have your marketing goals and strategies and plans in place before you spend too much effort on marketing otherwise you may not be investing your time and resources in the right place.<\/p>\n Building long-term brand awareness, value and loyalty takes time \u2014 often years \u2014 and requires an ACTIVE, INTEGRATED marketing approach.<\/p>\n<\/div> Our marketing company offers Sunshine Coast clients extensive experience in the following tactical areas:<\/p>\n Do you understand the multiple differences between Branding, Marketing and Selling?<\/p>\n And which comes first? (Hint: it\u2019s alphabetical)<\/p>\n Here are just 2 differences:<\/p>\n<\/div> MARKETING<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div> END GOAL<\/span><\/p>\n -> Enhance the selling environment<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div> INFLUENCES A PURCHASE BECAUSE OF<\/span><\/p>\n 1. The Brand<\/strong> (reputation, loyalty, why of creator)<\/span><\/p>\n 2. The Product<\/strong> (unique\/superior offering)<\/span><\/p>\n 3. The Person<\/strong> (genuine, customer service)<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div> SALES<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div> END GOAL<\/span><\/p>\n -> Make the sale<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div> INFLUENCES A PURCHASE BECAUSE OF<\/span><\/p>\n 1. The Person<\/strong> (trust, contactable, relationship)<\/span><\/p>\n 2. The Product<\/strong> (unique\/superior offering)<\/span><\/p>\n 3. The Brand<\/strong> (stable, well-known, reputation \/ word of mouth)<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div> See how we’ve helped other organisations<\/a><\/span> improve their brand<\/strong>.<\/span><\/p>\n<\/div> We provide practical and creative marketing solutions that influence sales and deliver ROI.<\/span><\/p>\n Get in touch.<\/span><\/p>\n<\/div> This NFP is a leading provider of school camps and school holiday programs operating at Mudjimba on the Sunshine Coast and Magnetic Island off the coast of Townsville.<\/p>\n<\/div>\n Action Communications recently completed an 8 month marketing contract with Apex Camp which involved: brand and marketing workshops, a brand strategy with logo, tagline (Good people, great times)<\/i>\u00a0and campaign recommendations, marketing plan, ongoing marketing management including website revamp, digital marketing, social media, EDMs and SEO \u2013 you can read about the gains made in Google rankings here.<\/a><\/strong><\/span><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>Our Marketing Services<\/span><\/h2>\n<\/div>
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Branding, Marketing and Sales \u2014 what\u2019s what<\/span><\/h2>\n<\/div>
We help Sunshine Coast companies with their branding and marketing.<\/span><\/h2>\n<\/div>
MARKETING CLIENT EXAMPLES\u00a0<\/span><\/h2>\n<\/div>
<\/div><\/div><\/div>Apex Camps<\/h3>\n
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